Original illustrations by John Tenniel

The Nursery “Alice”

A series of collectible postcards designed to support interaction between children and parents through a storytelling experience.

Concept

The Nursery “Alice” is an adapted version of Alice’s Adventures in Wonderland, rewritten by Lewis Carroll for young children. Rather than simply simplifying the story, it was designed to be read aloud with the narrator speaking directly to the child, pointing out details in the illustrations and asking questions to guide their engagement.

This project explored how this approach could be translated into a contemporary format. Using the original illustrations, the aim was to create a series of postcards that could communicate the story in a way that felt accessible, engaging, and suited to both children and parents.


Interaction

Interaction is central to the project. The postcards are designed to reflect the approach to storytelling as something shared. The format encourages children to focus on specific moments, while the structure supports parents in guiding conversation. This creates opportunities for questioning and pointing when text engages the reader through dialogue.


Design system

The design system is built around clarity and flexibility. Typography is kept simple and readable, supporting parents in communicating the story clearly. At the same time, the layout allows the illustrations to remain the primary focus, giving children a strong visual entry point into the content.

The use of a postcard format introduces a sense of collectability. Each card functions as both an individual object and part of a larger set, encouraging repeated interaction and engagement over time.

Outcome

The final outcome is a collectible postcard system that translates a historical text into a contemporary, interactive format. It maintains the spirit of the original work while adapting it into something more flexible and accessible.

The project reflects an approach to inclusion that considers how people engage with design, not just how they read it. By creating space for interaction and shared experience, the postcards support a more open and engaging form of communication.